“The Lebanese fashion industry is quite an important one, both regionally and globally. So whatever we can do, as PRs in that industry, it is our role to use our resources to shed light on these designers, because no one else will.”
– Christian Daccache, Founder, Bureau des Createurs
Rohma Theunissen speaks to Christian Daccache, Founder of Beirut-based agency Bureau Des Créateurs and Co-Founder of Eastwave Concept & United For Lebanese Creative Fund to talk about re-building efforts in the aftermath of the tragic explosion that took place in Beirut August 4th, 2020, the recently launched United for Lebanese Creatives Fund and how people around the world can help.
To learn more about the United for Lebanese Creatives Fund, please visit:
Links to supportive initiatives and entities mentioned within the episode:
About Christian Daccache
Christian Daccache is the Founder of Bureau Des Créateurs (BDC); a Beirut-based agency that discovers young talent, nurtures them strategically, and provides them with international standards of image consultancy, PR, Communications and Marketing services in the Middle East and North Africa, to help them thrive. Christian also has extensive experience in the fashion industry. Starting as a PR & Marketing Associate at Chalhoub Group Retail, he was later hired by LVMH to head CÉLINE’s CRM & Communications department in the Middle East. Christian holds a masters in Luxury Brand Management from Istituto Marangoni and a BA in Entrepreneurship from the American University in Beirut.
About Bureau Des Créateurs
Bureau Des Créateurs offers its clients a tailored and on-point approach for their brands to develop regionally, and globally. BDC also consults on all matters related to how consumers perceive their brands as well as match that with the right PR & Communication efforts to take it to the next level. Bureau Des Créateurs has a deep understanding of the Middle Eastern market, direct links to the top tier media channels of the fashion industry, strong relationships with key influencers, public figures and stylists, as well as a rich database of potential VIPs and Customers, and solid ties with key boutiques and buyers.