Social Media, Influencers & The Metaverse
Rohma Theunissen
"You can't transfer your social capital from one social platform to another, you have to start from scratch…
5 Tips For Launching A Successful Podcast
We get how busy things can get, which is why we have come out with a bite-sized edition…
The Rise of Podcasting
"Podcast listenership in the MENA region has gone up by 55%, and this figure is take from a…
The Influence of Community Commerce
"Community Commerce is the digitization of word-of-mouth marketing amongst people who share the same interests and who are…
Building A Fine Jewelry Legacy
Because of social media, the luxury consumers here [in Egypt] are quite similar to those anywhere else because…
Driving E-Commerce Growth
I ultimately think that [digitization] success for the retail industry will be when customers stop saying 'I shop…
The Transformation of Retail Culture
“You don't need to be working 8 or 9 hours a day to be productive. I believe that…
5 Pillars for Success in the Contemporary Marketplace
We get how busy things can get, which is why we have come out with a bite-sized edition…
Conquering The Contemporary Market
“We thought that [a DTC model] was how we could make the biggest impact at that time. We…
5 Ways to Help Lebanon
We get how busy things can get, which is why we have come out with a bite-sized edition…